Privacy policy
Last updated: December 4, 2025
Memo Paris operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Memo Paris is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described herein.
Information We Collect
When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. It does not include information collected anonymously or that has been de-identified. Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information, including inferences drawn from them:
- Contact details including your name, address, billing address, shipping address, phone number, and email address.
- Financial information including credit card, debit card, and financial account numbers, payment card information, transaction details, form of payment, and payment confirmation.
- Account information including your username, password, security questions, preferences, and settings.
- Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange, or cancel, and your past transactions.
- Communications with us including the information you include when sending a customer support inquiry.
- Device information including your device, browser, network connection, IP address, and other unique identifiers.
- Usage information regarding how and when you interact with or navigate the Services.
We may collect this information directly from you, automatically through the Services (including via cookies and similar technologies), from our service providers when they collect or process your personal information on our behalf, and from our partners or other third parties.
How We Use and Share Your Information
Depending on how you interact with us or which of the Services you use, we may use your personal information to provide, tailor, and improve the Services (perform our contract with you, process payments, fulfill orders, manage your account, arrange shipping, process returns, enable reviews, personalize your shopping experience); for marketing and advertising (promotional communications by email, SMS, or mail, and online advertisements based on your browsing and purchase activity); for security and fraud prevention (authenticate accounts, detect and prevent fraud or malicious activity, protect public safety); to communicate with you and respond to inquiries; and for legal reasons (comply with applicable laws, respond to legal requests, participate in litigation, enforce our policies).
In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy: with Shopify and service providers (IT, payment processing, analytics, customer support, cloud storage, fulfillment); with marketing partners for advertising and personalized ads; when you direct or consent to sharing (e.g. social login or shipping providers); within our corporate group; and in connection with business transactions, legal obligations, or to protect our rights and users.
The Services are hosted by Shopify, which collects and processes personal information to provide and improve the Services. Information you submit may be transmitted to Shopify or third parties in other countries. Shopify may also use aggregated data across merchants to enhance its services. For details, consult the Shopify Consumer Privacy Policy and Shopify Privacy Portal.
Your Rights and Choices
Depending on your location, you may have rights including access, deletion, correction, portability, and opting out of targeted advertising. You may also withdraw consent where applicable. We may need to verify your identity before processing requests, and you may designate an authorized agent to act on your behalf. If you have concerns regarding our processing of your personal information, you may contact us using the details below or lodge a complaint with your local data protection authority.
We may transfer your personal information outside your country. For transfers out of the EEA or UK, we rely on recognized mechanisms such as the European Commission's Standard Contractual Clauses or equivalent safeguards.
Other Important Information
The Services are not intended for children, and we do not knowingly collect personal information from minors. Parents or guardians may contact us to request deletion of such information. We do not knowingly sell or share the personal information of individuals under 16 years old.
The Services may include links to third-party websites; you should review their privacy and security policies. We are not responsible for the privacy practices or content of external sites, and information shared on public or semi-public platforms may be visible to others.
No system is perfectly secure, and we cannot guarantee absolute protection of your data. Information transmitted to us may not be secure during transit. Retention periods vary depending on legal obligations, account activity, and business needs. We may update this Privacy Policy to reflect changes in our practices or legal requirements; updated versions will be posted on this page with the revised "Last updated" date.
Contact
For questions or to exercise your rights, please contact us at shopify@memo-i.com or at Rue du Lac 12, 1207 Genève, Switzerland. We are the data controller for your personal information.
About Cookies
Memo Paris is particularly attentive to the protection of your personal data. A "cookie" is a small piece of information, usually identified by a name, that may be transmitted to your browser by the website you visit; your browser stores it for a certain period and sends it back to the server when you reconnect. Cookies allow the website to function optimally; you can oppose or delete them using our settings module and, to a certain extent, through your browser settings. On your first visit to www.memoparis.com, a banner informs you of the presence of cookies and allows you to define your preferences. Cookies are deposited only if you accept them, except for strictly necessary technical cookies. You may modify your preferences at any time through the cookie settings button available at the bottom of each page.
Categories of Cookies
Technical cookies are strictly necessary for the proper functioning of the site. Without them, essential features such as page navigation and access to secure areas would not operate correctly. They also allow us to adapt the display to your device, remember your preferred language or region, and facilitate your browsing.
Audience and statistics cookies analyze how users navigate the website and help us improve its performance.
Advertising cookies help display more relevant ads, avoid repetition, detect fraudulent clicks, and personalize advertising based on navigation. Refusing them does not prevent advertisements from appearing, but they will no longer be tailored.
Social network cookies are third-party cookies that allow sharing content ("Share", "Like", "Tweet") and may identify you when logged into your social accounts. They are deposited by platforms such as Facebook, Instagram, Pinterest, and YouTube. For more information, consult their respective privacy policies:
- Facebook: https://www.facebook.com/policies/cookies/
- Instagram: https://privacycenter.instagram.com/policies/cookies/
- Pinterest: https://policy.pinterest.com/fr/cookies
- YouTube: https://support.google.com/accounts/answer/61416?hl=fr
Cookies Used on Our Site
Our website deposits the following cookies on your device:
| Name of Cookie | Domain | Purpose | Retention Period |
|---|---|---|---|
| FPAU | .memoparis.com | Assigns a specific identifier to the visitor for visit counting and statistics. | 3 months |
| FPID | .memoparis.com | Records statistical user behavior data for internal analysis. | 13 months |
| FPLC | .memoparis.com | Generates statistical data on how the visitor uses the site. | 1 day |
| _ga | .memoparis.com | Google Analytics 4 — page and visit statistics. | 13 months |
| _ga_0XQL8V29VM | .memoparis.com | Google Analytics 4 — page and visit statistics. | 13 months |
| _ga_CWERWTBGVS | .memoparis.com | Google Analytics 4 — page and visit statistics. | 13 months |
| CLID | www.clarity.ms | Microsoft Clarity — audience measurement and UX analysis. | 12 months |
| _clck | .memoparis.com | Records user interactions for Clarity analytics. | 12 months |
| _clsk | .memoparis.com | Session tracking for analytics. | Session |
| wisepops_visits | .memoparis.com | Counts visits for Wisepops pop-up management. | 13 months |
| _shopify_y | .memoparis.com / .shopify.com | Shopify analytics for browsing, product views, actions, and conversions. | 12 months |
| lantern | .memoparis.com | Campaign performance tracking via RoEye. | 1 month |
| 24540_lantern | .roeye.com | Performance tracking for marketing campaigns. | 6 months |
| _landing_page | .memoparis.com / .shopify.com | Identifies visited landing pages for marketing optimization. | 14 days |
| _orig_referrer | .memoparis.com / .shopify.com | Tracks the original traffic source. | 14 days |
| _pin_unauth | www.memoparis.com | Pinterest — tracks unauthenticated interactions with embedded content. | 12 months |
| MR | .c.bing.com / .c.clarity.ms | Microsoft tracking for usage statistics and ad relevance. | 7 days |
| unique_interaction_id | www.memoparis.com | Measures performance and user journey tracking. | 1 hour |
| _gcl_au | .memoparis.com | Google AdSense — advertising performance. | 3 months |
| MUID | .clarity.ms / .c.bing.com | Microsoft ad targeting and behavior tracking. | 13 months |
| SRM_B | .c.bing.com | Session tracking and advertising targeting. | 12 months |
| _shopify_sa_p | .memoparis.com | Tracks performance of ads linking to the store. | 1 hour |
| _shopify_sa_t | .memoparis.com | Tracks and measures ad campaign effectiveness. | 1 hour |
| __kla_id | www.memoparis.com | Klaviyo — marketing automation and user behavior tracking. | 13 months |
| VISITOR_INFO1_LIVE | .youtube.com | YouTube — personalizes content and ads. | 6 months |
| VISITOR_PRIVACY_METADATA | .youtube.com | Manages YouTube privacy settings. | 6 months |
| YSC | .youtube.com | Tracks YouTube video views. | Session |
| SOCS | .youtube.com | Stores YouTube user preferences. | 13 months |
| __Secure-YEC | .youtube.com | Detects spam & fraud; ensures valid video interactions. | 13 months |
| ANONCHK | .clarity.ms | Anonymous session verification. | 10 minutes |
| wisepops_visitor | .memoparis.com | Enables pop-up personalization. | 13 months |
| SM | .clarity.ms | Session management and authentication. | Session |
| wisepops_session | .memoparis.com | Manages pop-up interactions. | Session |
| wisepops | .memoparis.com | Optimizes pop-up interactions and avoids repetition. | 13 months |
| axeptio_cookies | .memoparis.com | Displays the cookie banner and manages consent. | 12 months |
| axeptio_all_vendors | .memoparis.com | Manages user consent preferences. | 12 months |
| axeptio_authorized_vendors | .memoparis.com | Manages cookie authorization preferences. | 12 months |
| _shopify_s | .memoparis.com / .shopify.com | Session management for Shopify stores. | 1 hour |
| _shopify_essential | www.memoparis.com | Ensures secure user sessions and transactions. | 12 months |
| _cmp_a | .memoparis.com / .shopify.com | Manages privacy settings and consent. | Session |
| _tracking_consent | .memoparis.com / .shopify.com | Stores tracking consent preferences. | 12 months |
| XSRF-TOKEN | helpcenter.eoscity.com | CSRF security token. | Session |
| laravel_session | helpcenter.eoscity.com | Session management for Laravel apps. | Session |
| fsb_previous_pathname | www.memoparis.com | Records the previously visited URL. | Session |
| fsb_total_price_XXXX | www.memoparis.com | Tracks cart total price. | Session |
| keep_alive | www.memoparis.com | Personalizes shopping experience by region. | 1 hour |
| receive-cookie-deprecation | www.memoparis.com | Used to test cookieless mode in Chrome. | Session |
| cart_currency | www.memoparis.com | Ensures carts remain in the chosen currency. | 14 days |
| localization | www.memoparis.com | Links user region to checkout preferences. | 12 months |
| secure_customer_sig | www.memoparis.com | Authenticates returning customers securely. | 12 months |
| xxxxxxxfsb_excluded_products | www.memoparis.com | Excludes specific products from calculations. | Session |
| xxxxxxxfsb_incurred_fee_products | www.memoparis.com | Adds extra fees to cart totals. | Session |
| xxxxxxxfsb_target_products_type | www.memoparis.com | Determines product types for cart logic. | Session |
| LANG | .paypal.com | Stores preferred PayPal language. | 1 day |
| cart | www.memoparis.com | Stores items added to the cart. | 11 days |
| cart_sig | www.memoparis.com | Validates cart integrity. | 11 days |
| cart_ts | www.memoparis.com | Used during checkout. | 11 days |
| checkout_session_lookup | www.memoparis.com | Checkout process management. | 17 days |
| checkout_session_token__XXXXX | www.memoparis.com | Secures checkout sessions. | 17 days |
| dynamic_checkout_shown_on_cart | www.memoparis.com | Checkout display functionality. | 1 hour |
| enforce_policy | .paypal.com | Ensures GDPR compliance for PayPal services. | 12 months |
| l7_az | .paypal.com | Ensures correct PayPal login functionality. | 30 minutes |
| nsid | www.paypal.com | Used by PayPal to prevent fraud. | Session |
| Paypal-offers--cust | .paypalobjects.com | Enables PayPal financing offers. | 1 day |
| queue_token | www.memoparis.com | Queue management for high traffic. | 1 hour |
| skip_shop_pay | www.memoparis.com | Facilitates Shop Pay flows. | 1 hour |
| test_cookie | .doubleclick.net | Tests ad cookie compatibility. | 1 hour |
| ts | .paypal.com | Session tracking for PayPal. | 13 months |
| ts_c | .paypal.com | Secure PayPal session identifier. | 13 months |
| tsrce | .paypal.com | Enables PayPal payment service. | 3 days |
| x-pp-s | .paypal.com | Enables payments on PayPal. | Session |
The site www.memoparis.com also uses certain third-party cookies intended to improve interactivity or security, including YouTube videos embedded on the website and Google reCAPTCHA v2 to secure appointment booking (via acuityscheduling.com). These features rely on cookies directly deposited by the corresponding third-party services.
